@ Marketing Departament

The Marketing department of Cegid Group has as its main mission the generation of leads and sales opportunities for all products, services, and companies within the Group. The team is organized by areas of specialization and activity, allowing each professional to grow and develop their skills while simultaneously sharing experiences with the entire group.

It is a multidisciplinary team with tremendous creativity, where doing things differently and achieving results are the primary mindset.

In line with our strategic marketing objectives, we aim to strengthen our online presence and boost business in the markets of Portugal and Lusophone Africa. 

Responsabilities:

• Create and manage the editorial calendar for publications across various blogs, with support from an external agency for content writing;

• Write SEO-optimized content to improve continuous positioning in organic search engine results;

• Monitor the brand's content positioning and define strategies for continuous improvement in search engine rankings;

• Conduct interviews with clients and develop case studies that compellingly tell the success stories of our clients;

• Develop creative scripts for explanatory and promotional videos of Cegid management solutions;

• Supervise and coordinate projects with external agencies for graphic and video content;

• Adapt quickly to an ever-evolving environment while maintaining the quality and consistency of content.

• Academic background in Journalism or Communication Studies;

• Proven experience in content marketing, at least 5 years, preferably in the information technology sector;

• Profound knowledge of SEO and link-building strategies;

• Experience in identifying relevant keywords using tools such as Ahrefs, SimilarWeb, or others;

• Experience in optimizing content using tools such as Neuronwriter, Answer the Public, Ubersuggest, Google Keyword Planner, Google Search Console, and Google Analytics;

• Experience in collaborating and coordinating external content agencies;

• Excellent writing skills in Portuguese, with attention to detail;

• Knowledge of CMS, SEO, and marketing automation tools;

• Proficiency in English and Spanish will be considered a differentiation factor;

• Ability to work in a multicultural and constantly evolving environment.

• Annual bonus based on the achievement of goals;

• Hybrid and flexible work model;

• 25 days of vacation per year;

• Health insurance;

• Access to online learning platforms and in house academy;

• Opportunities for training and certifications;

• Integration into a dynamic, enthusiastic, and continuously growing team;